Monday 18 August 2014

Business Cards - Powerful Marketing Tools

Business cards

Business card is one of the great marketing tools of business advertisement. Advertisements are the best medium through which businessman can promote his business. Business cards, just give information regarding business or an individual. Visiting cards are marketing tool which introduce business and services to others.

Different types of business cards:
  • Basic cards: These cards are mostly used by individuals for special purposes. It comes in two colours, black and white combination.
  • Multipurpose cards: As its name suggests these cards are used for multiple purposes. Along with business attributes it may include photographs or route site map of company.
  • Picture cards: These cards can enhance business because it includes images of products as well as business individuals. Client's got clear idea about what business comprise.
  • CD Cards: These are business cards designed with modern technology. Technology development helps these cards with storage ability up to 100 MB.
How to create business cards attractive?
 
We can design gorgeous cards by using appropriate backgrounds in them. Mixed colour combination can make them even very beautiful than using unattractive colours. For taking attention on particular feature like communicating information we can apply circles or squares around it while creating. Business logos are exclusive attribute in commerce; they can be printed with various colours. Text size in the cards must be clear for readers. Paper quality and ink are significant in printing since it can serve clear and brilliant colour to cards. Impressively using both sides, we can print all wanted features of business. Also images can be inserted in cards, making use of colour print. Another innovation in business cards are metallic letters that can be included which create long impression.

Business cards are traditional marketing tools in business and it is still preferred. Recent business cards not only include communicating information but also are varying along with recent trends. According to organizational or own preferences visible effects, printing techniques, cost etc may differ. Cards can make a long-lasting impression about company, that's why business people expend much in card printing.

Also cards are offered in various shapes such as square, rectangle and round and so on. Their service provides cards of several varieties such as magnetized cards, laminated black and white to full colour. Magnetized cards can be complying with any metallic surface and it gives constant reminding of business and service. Professional designers can design and make communicative cards and will grab more attention. Along with good quality clients give preference to inexpensive price.

1 comment:

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